You need the Internet to run a business, Guest Posting. You need the Internet to reach a larger audience. You need the Internet if you want to reach the right people. The Internet is now the first place that customers go to find what they need. They investigate product details, availability, and prices. They check forums, read reviews, and look for coupons and/or discounts.
However, how does a small business prepare its business website for search engines? That’s how you get listed in search engines.
Writing web copy that is search engine friendly is the cheapest way to get listed in search engines. To put it another way, the words that everyday searches would use to find your product should be included in the content of a particular product page. It will be easier for your product page to rank among the first ten pages of search results if you are more specific. The search engines will have a harder time figuring out what that product page is really about if your content is more general.
However, even if your content is optimized for search engines, search engines still need to find you. There are many ways to accomplish this: article distribution, paid advertising, search engines, and link swapping
Submitting your company website to the major search engines is the first step in getting it found by search engines. You should not submit every page of your website to the search engines when you submit it. Instead, you should submit your domain name and allow search engines to crawl (or spider) the rest of your website. This is also known as the homepage or index page.
You should also begin with the major search engines, such as askjeeves.com, yahoo.com, and google.com. Submitting to the major search engines is typically sufficient, as lesser-known or smaller search engines typically derive their content from the major ones. However, when in doubt, comply.
Consider the following recommendations for increasing your website’s visibility after submitting it to the major search engines:
Send a press release to PR services that offer an online version with a link to your company’s website that can be clicked on.
Submit a free article to article directories that educates as well as entertains readers. Your contact information, which is included in the byline, must be included in any use of your article.
write a blog every week. Don’t be afraid to link to other businesses and share product-related tips and advice. The likelihood of receiving reciprocating links increases the more freely you provide “qualified” links that complement your products and services.
Simply entering the address of your company’s website into the appropriate field and pressing the submit button are all it takes to submit your website to search engines. Additionally, I have compiled a list of useful links to get you started:
Dmoz Directory (AOL also uses this) http://dmoz.org/
All the Web http://www.alltheweb.com/add_url.php
Alta Vista http://addurl.altavista.com/
Scrub the Web http://www.scrubtheweb.com/addurl.html
What You Seek http://www.whatuseek.com/addurl.shtml